7 Benefits of Hiring A Squarespace Designer

One of the major selling points of Squarespace is that it's a simple system to use, even if you're not particularly tech-savvy. So why on earth would you even consider hiring a Squarespace web designer when you could do it yourself?

You might be surprised by some of the reasons I'm about to share. Here are 7 benefits of hiring a Squarespace designer rather than going down the DIY route.

1. To Save You Time

You've got enough to do with running your business and everything that entails. So why spend endless hours sweating over building a website when it's not one of your superpowers?

Creating a website when you're not a designer can be stressful and time-consuming—even making the simplest site presents challenges. A Squarespace web designer knows all the tricks to put together a beautiful site because, well, we do it all the time!

👉 If time is a precious commodity for you, don't waste it trying to DIY your website. Outsource the work and reclaim that time for yourself and your business.

2. Skills & Expertise

Like all Squarespace web designers, I've spent years honing my craft. That means there are things we designers can do that you might not be able to, such as:

• Embedding unique fonts, colors, and design elements

• Using CSS and code to create custom elements

• Optimising SEO settings so Google ranks your site higher

Building a website might look easy, but when you drill down into the nitty-gritty, there are many front- and back-end elements that make a huge difference. By hiring a Squarespace designer, you're ensuring your online presence is polished, professional, and set up for success from the start..

3. More Than A Website

When you work with a Squarespace designer, you're getting so much more than just a new website.

Many of us offer branding and strategy as part of our web design services.

When you work with me, you also get:

• A deep dive into your brand identity

• A thoughtfully curated brand palette

• Strategic design recommendations for a cohesive look

A website is more than just words and images—it’s about creating an intentional, high-converting experience for your audience.

4. Curating Images

This might be a "unique to me" reason, but in my former life, I was a photographer. That background gives me a distinct eye for your website images—whether they're bespoke or stock photos.

I focus on:

• Ensuring your images work together tonally

• Sizing and optimizing images for SEO & speed

• Making sure your images align with your brand palette & tone

👉 A well-curated website isn’t just visually appealing—it also loads faster and ranks better on Google

5. Squarespace Geniuses

Without wanting to sound big-headed, it's worth pointing out that Squarespace web designers are platform specialists.

We have chosen to work with Squarespace above all other website builders. That means:

• We know all the latest features & updates (we’re part of Squarespace Circle)

• We understand its quirks & limitations—and how to work around them

• We can help you maximise what Squarespace has to offer

💡 For beginners, not knowing the system well will add time and frustration to your build. A designer saves you those headaches!

6. User Experience

If there's one phrase every web designer talks about, it's user experience (UX).

Your website isn’t just about looking pretty—it needs to function seamlessly and convert visitors into clients.

💡 As a designer, I focus on:

How users navigate your site (smooth, intuitive flow)

• Encouraging engagement (clicks, scrolls, and bookings)

• Leading visitors to your goal (whether that’s buying a product or booking a service)

Great UX = Higher conversions = More business for you.

7. Personal Attachment

Designing your own website is hard.

You're trying to create something that represents you and your business. But that personal connection can actually make it harder to be objective.

Common struggles DIYers face:

• Overthinking every little detail

• Getting stuck on decisions that slow down the process

• Feeling unsure about what really works

💡 An outside perspective from an experienced designer helps you:

• See your brand with fresh, professional eyes

• Make confident, strategic design choices

• Ensure your website is both personal & professional
  

Have I got you convinced? As a Squarespace designer, I’ve helped many small business owners launch elegant websites with ease and I’d love to help you too! Book a free discovery call and let’s have an informal, no-pressure chat to see if I can help.